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Don't Let the Cold Keep You Off Your Bike

Don't Let the Cold Keep You Off Your Bike

Posted on Jan 14th 2022 | Bike Life, learn,
As the temperatures drop and daylight shortens it sometimes gets harder to find the motivation to keep those wheels turning. Nevertheless, if you’re able to work through your winter riding hesitancies, you’ll discover that even the shortest rides through challenging conditions can be the most rewarding adventures o […] read more...
Bike Light Recommendations for Daylight Saving Time 2021

Bike Light Recommendations for Daylight Saving Time 2021

Posted on Nov 5th 2021 |
Cool air across your face, visible breath with each exhale and the crunch of leaves underneath bike tires only means one thing, daylight savings time is upon us! Falling back means it will be easier to wake up with the daylight in the morning, but it also means you need to be prepared for a dark ride home. You won’ […] read more...
Riding Back to School

Riding Back to School

Posted on Sep 2nd 2021 | Bike Life, Learn,
For most kids, nothing is more exciting than the anticipation and feeling of back to school time. That sense of excitement is even more palpable when the daily trip to the school yard involves pedaling by bicycle through the fresh morning air.Across the nation, schools are back in session and we have compiled five […] read more...
Spring 2021 Super Commuter - Colleen Synk

Spring 2021 Super Commuter - Colleen Synk

Posted on May 6th 2021 | Bike Life, News, Super Commuters,
Bicycles can bring joy to our lives in so many ways. From daily work commutes through nature preserves, bikepacking tours, bike polo competitions, and helping kids safely bike to school, our spring 2021 Super Commuter Colleen Synk from Lansing, Michigan has embraced cycling countless ways throughout her life.Born and […] read more...
Winter 2021 Super Commuter - Daniel  Iroh

Winter 2021 Super Commuter - Daniel Iroh

Posted on Jan 26th 2021 | Bike Life, News, Super Commuters,
Like many of us, we learned to ride a bike at a young age and soon it became our first true vehicle for exploring the world. As time passes, some of us take a step back from our bicycles for a little while. Then one day our trusty two wheeled friend comes roaring back into our life as our favorite form of transport […] read more...
Meet the New Lunch Box Top Tube Bag

Meet the New Lunch Box Top Tube Bag

Posted on Jan 7th 2021 | News, Product, Video,
We have updated our easy-to-access Lunch Box top tube bike bag and Smart phone holder. This bag sits on top of your bike’s top tube and installs quickly with burly hook and loop lower strap that secures the bottom of the bag to the top tube and a second strap that cinches around the head tube. With an internal vol […] read more...
Meet Our Most Comfortable Saddle Yet

Meet Our Most Comfortable Saddle Yet

Posted on Aug 27th 2020 | News, Product, video,
The A.R.S. Lift bike seats are all about comfort, comfort and a little bit more comfort! Seated pedaling was our design inspiration for this anatomic relief saddle. Both saddles have a camber cushion ergonomic design and gel and foam padding with damping inserts underneath for a nice firm cushion that works […] read more...
Meet the New Black Zeppelin CO2 Bike Tire Inflator

Meet the New Black Zeppelin CO2 Bike Tire Inflator

Posted on Aug 21st 2020 | News, Product, video,
Our new Black Zeppelin CO2 bike tire inflator is ultra light, sleekly designed and easy to use. It’s precision-machined for strength and reliability. The pierce indicator on the Airflation™ control knob let’s you know when the cartridge has been punctured and the device is ready to inflate your bicycle tire. It a […] read more...
Amy Shares Her Bicycling Experience During A Pandemic

Amy Shares Her Bicycling Experience During A Pandemic

Posted on May 7th 2020 | bike life, news,
As we move into week 7 the anxiety, that was like a constant ringing in the ear, has settled into a sort of low hum in the background. It’s there when I’m working, when I’m sewing and when I’m playing with my kid. If we’re having a good day the hum goes away when I’m playing with my kid, but to be honest the only t […] read more...